Fill in the blanks below for the product you want to add. That's everything the pipeline needs to start finding and pitching leads for it.
One form per product. Answer the green-numbered fields — they're what the system needs to go live. Greyed "optional" ones just make the outreach sharper. The faint text inside each box is an example.
What it is
1Product name
The product you want us to start finding leads for.
2In one line, who is it for?
Finish: "For the company whose ______." One pain, one sentence.
3What does it do, and what's the proof?
What it does, plus the number reps can quote (savings %, accuracy, founder cred).
Who qualifies
4The one tech fact they must have
If it's missing, it's not a fit. Be specific about what counts.
5Minimum monthly cloud spend
Below this, the product can't pay for itself.
6Minimum company size
Headcount floor — below it, spend rarely clears the bar.
7Which clouds does it work on?
AWS, Azure, GCP, multi-cloud — and any hard exclusions.
How we sell it
8Who should we NOT pitch?
Competitors selling a similar tool — we exclude them.
+Buying signal to watch for optional
The "tell" that says they're feeling the pain now.
+Anything else we should know optional
Priority vs. other products, naming quirks, a known objection, the founder's story.
Fill in what you can and hit send — it goes straight to the Altitude team. You don't need every field; the product name and who it's for are enough to get started.
✓
Sent to Altitude
Thanks — we've got it. We'll wire this product into Base Camp and follow up if we need anything.